Uniroyal history

Development is one of our


Uniroyal has 130 years of company

history, during which it has grown from

a rubber goods business to an

internationally recognised tyre manufacturer.

Company history Tyre development
Company history

It all started with a small shop for rubber goods in Liège, Belgium. Uniroyal has since grown into one of the major players: more than 30,000 tyres carrying the umbrella symbol - which identifies rain tyres - are now manufactured on a daily basis.

The key dates in our company history

1868: Oscar Englebert opens a business for rubber goods in Liège.

1894: Englebert starts to experiment with tyres, initially for bicycles and horse-draws vehicles.

1898: Englebert starts to manufacture bicycle and car tyres, becoming the first tyre company in the Benelux countries and one of the first in Europe.

1912:The plant now has over 400 employees. Car tyres with a zig-zag tread are becoming increasingly important.

1914:The factory premises undergo a four-fold increase in size.

1925:A new 5-hectare factory is opened in Liège. Its 3,500 employees also manufacture beaded tyres.

1926: Export activities are increased. Englebert is already one of the five largest European rubber companies.

1929: The Aachen plant is founded and the manufacturing of bicycle, lorry and car tyres is expanded in stages.

1936: A new tyre factory is opened through the purchase of the former silk factory in Clairoix-les-Compiegne (France).

1937:Tyre production in Aachen hits the one million mark.

1956:On 5 April, the four millionth tyre rolls out of the Aachen plant.

1958:Englebert joins with a strong American partner company, becoming a member of the global Uniroyal corporation: one of the world's three largest tyre manufacturers. The company O. Englebert Fils & Co.GmbH

becomes Uniroyal Englebert Deutschland AG.

1963:Englebert trades under the name Uniroyal-Englebert.

1964:The company continues to grow: a new plant is built in Herstal, Belgium.

1967:The company undergoes a final change of name: it is now simply called Uniroyal.

1969: The magazine "Auto, Motor und Sport" crowns the company's first rain tyre, the rallye 180, as its overall test winner. The rallye 180 is the first Uniroyal tyre to bear the umbrella symbol.

1979:Integration of the European part of the Uniroyal Corporation into the Continental Corporation.

1987:Opel announces Uniroyal Englebert Reifen GmbH as its supplier of the year for 1986.

Tyre development

There is a good reason why tyres with the umbrella symbol are regularly crowned test winners. Constant research into and development of the tread pattern and rubber compound have led to the Uniroyal name becoming synonymous with rain tyres.

The key dates in tyre development

1898: Englebert starts to manufacture bicycle and car tyres, becoming the first tyre company in the Benelux countries and one of the first in Europe.

1899: The first press compliments are received following good performance by Englebert tyres in car racing.

1904:Development of studded tyres.

1905: Certificate of honour for Englebert tyres at the World Fair.

1906: Victory at the Ardennes race, Minerva on Englebert studded chevron tyres.

1932: The super balloon tyre enters production.

1933: The tyre carcass is constructed from rayon for the first time.

1948: The Volumax, a super low pressure tyre, is introduced.

1950: The Stable Max is introduced, the first Uniroyal rayon-belted tyre with a radial design.

1955: The J55 passenger and light truck tyre is introduced.

1959: "Max", the first truck steel-belted tyre with a radial design is presented.

1969: The magazine "Auto, Motor und Sport" crowns the company's first rain tyre, the rallye 180, as its overall test winner: "The test team was most impressed by the Uniroyal rallye 180 which performed equally well in all areas."

The rallye 180 is also the first Uniroyal tyre to bear the umbrella symbol.

1970:The rallye 240 H enters the market.

1972: The rallye 340 is developed.

1973: The studless M+S tyre CM +S plus is introduced.

1978: Introduction of the rallye 280, which receives a large number of approvals from the European car industry.

1980: Introduction of the rallye 340/60, which makes headlines by winning a number of tests over the following years.

1981: Introduction of the M+S Superplus. The MS plus remains the highest-selling winter tyre in Germany and Europe as a whole.

The rallye 280/70 is launched. Narrow sipes improve its anti-skid properties in the wet and it is one of the smallest tyres of its size.

The rallye 340/70 is declared the sole winner of the "Auto, Motor und Sport" comparative test.

1982:  Introduction of the Uniroyal MS Super Plus 60, an extremely low profile tyre for its time.

1985:  Two new product lines – the rallye 340/55 and the rallye 340/50 –  enter production. Both models are super low tread and are only suitable for high-performance sports cars.

1987:  The rallye 380 is introduced.

1990: The rallye 440 replaces the 340.

1994: The MS plus 44 is announced and is declared test winner  by "mot" magazine in its first test.

1995: The rallye 580 summer tyre is announced and is the only tyre to be ranked "Particularly recommended" in a test by the German ADAC automobile club.

          "Auto Bild" crowns the MS + 44 as its test winner.

1996:The rallye RTT-2 is presented to the world's press at the Jerez Grand Prix.

1998: The rallye 540 is presented to the world's press in Rome. This makes the entire summer tyre range unidirectional. A large number of test victories in industry magazines stand testament to the excellent aquaplaning qualities of the rallye 540.

2000: The MS plus 4 and MS plus 44 are replaced by the MS plus 5/55.

This entire Uniroyal product range (for cars and light trucks) for summer and winter is now unidirectional.

2001:In spring, Uniroyal presents the rallye 680 as a successor to the 580 and the RainSport1 as a successor to the RTT-2.

2002:Uniroyal offers tyres with a 19 inch diameter for the first time. The MS + 55 is also available as a V-style winter tyre for speeds of up to150 mph (240 km/h).


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